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How was Fair & Lovely formulated? When was Fair & Lovely launched? |
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In how many countries is Fair & Lovely sold and marketed in? |
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What are the Fair & Lovely brand variants in India? |
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In what pack sizes is Fair & Lovely available? |
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Does Fair & Lovely contain Alcohol? |
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What kind of oil/fat does Fair & Lovely use? Does Fair & Lovely use animal oil or fat? |
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Does Fair & Lovely contain Hydroquinine? |
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Does Fair & Lovely contain Mercury? |
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Does Fair & Lovely contain any steroids? |
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Does Fair & Lovely contain bleach? |
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Do any of the Fair & Lovely products contain any harmful ingredients? |
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What is the chief lightening component used in the Fair & Lovely? |
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How effective is this component in skin lightening? |
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What kind of side effects would the creams have? |
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If one has a sensitive skin, can we still use fairness cream? |
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Is Fair & Lovely gentle enough to be used everyday? |
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Does Fair & Lovely work even below the epidermal layer of the skin? |
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What are the do's and don't of using your fairness cream? At what time of the day should it be used? How many times a day? |
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What is the maximum time limit that Fair & Lovely should be used? What may be the side effects of using it beyond the advisable limit? |
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Can Fair & Lovely cure a major pigmentation of the skin, or it can just heal a minor photo damage? |
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Can Fair & Lovely give one back his/her original, under-the-sleeve color? Or can it make anyone fairer than the original complexion? |
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How much time does the cream take to get soaked in skin? |
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Can Fair & Lovely be used by children whose age is below 10 years? |
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Can Fair & Lovely be used on the face as well as the body? |
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Will Fair & Lovely leave a greasy film on my skin? |
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How light does Fair & Lovely turn the skin and how long does it take? |
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Is the effect of skin lightening permanent? |
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Some people experience darkening of skin after using fairness creams. Will a Fair & Lovely product also do the same? |
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How was Fair & Lovely formulated? When was Fair & Lovely launched? |
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Scientists at the Unilever Research Laboratories in India were the first to discover the skin lightening action of Niacinamide that led to the development of a unique and patented formulation of Fair & Lovely in 1972. Fair & Lovely was launched in 1978 in India. |
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In how many countries is Fair & Lovely sold and marketed in? |
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Fair & Lovely is sold in over 30 countries worldwide. These include countries across Asia, Middle East and Africa. |
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What are the Fair & Lovely brand variants in India? |
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Currently there are 4 variants of Fair & Lovely in the market
Fair & Lovely Multivitamin Cream
Fair & Lovely Ayurvedic Cream
Fair & Lovely Antimarks Cream
Fair & Lovely Menz Active |
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In what pack sizes is Fair & Lovely available? |
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| Depending on the variant Fair & Lovely is available in different pack sizes & they may change based on business requirements. Normally they are available in 80gm, 50gm, 25gm & 9gm (sachet) packs |
| Fair & Lovely MultiVitamin- |
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80gm, 50gm, 25gm, 15gm & 9gm |
| Fair & Lovely Ayurvedic Balance- |
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50gm, 25gm & 9gm |
| Fair & Lovely Antimarks - |
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50gm, 25gm, 9gm |
| Fair & Lovely Menz Active |
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50gm & 25gm |
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Does Fair & Lovely contain Alcohol? |
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No, it does not contain alcohol. |
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What kind of oil/fat does Fair & Lovely use? Does Fair & Lovely use animal oil or fat? |
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All the oil & fat used in Fair & Lovely products are of vegetable or synthetic origin only. Unilever follows a very stringent code of not using any animal based ingredients |
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Does Fair & Lovely contain Hydroquinine? |
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No, it does not contain Hydroquinine |
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Does Fair & Lovely contain Mercury? |
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No, it does not contain mercury. |
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Does Fair & Lovely contain any steroids? |
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No, it does not contain steroids |
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Does Fair & Lovely contain bleach? |
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No, it does not contain bleach |
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Do any of the Fair & Lovely products contain any harmful ingredients? |
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No. It doesn't contain any harmful ingredients. No Unilever product uses any harmful bleaching ingredients or banned/drug ingredients such as hydroquinone, steroids, mercury or mercury compounds.
All our ingredients have been safety cleared and are all approved for cosmetic products as per local regulations. |
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What is the chief lightening component used in the Fair & Lovely? |
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Our Fairness Products are based on Unilever's Patented Skin Lightening technology that comprises of a synergistic combination of Vitamin B3 (Niacinamide) with UVA and UVB sunscreens which work together to protect the skin from darkening and gently, safely lightening the skin.
No Unilever product uses any harmful bleaching ingredients or banned/drug ingredients such as hydroquinone, steroids, mercury or mercury compounds. |
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How effective is this component in skin lightening? |
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The efficacy of sunscreens and antioxidants in protecting the skin from darkening and UV damage is already well known. Additionally, topically applied Niacinamide does provide skin benefits in the form of improvement of skin texture and lightening of skin. This has been validated by other cosmetic manufacturers. It has also been cited in various textbooks and journals such as, “Textbook of Cosmetic Dermatology (3rd Edition) Ed. Howard E. Maibach and Robert Baran.” This book also lists Niacinamide as being the ideal ingredient for use in cosmetic products. Additionally, papers published in internationally renowned peer-reviewed journals show that topical application of Vitamin B3 also helps in reducing the appearance of dark spots, fine lines, sunspots etc. and it also helps moisturize and smoothen the appearance of skin
Unilever's Skin Lightening technology has been proven in human volunteer studies conducted across different countries, regions and skin ethnicities to effectively, safely and reversibly lighten skin. This has been validated through instrumental analyses, digital photography and several national and international dermatologists who have helped conduct, monitor, review and endorse these studies and our claims. |
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What kind of side effects would the creams have? |
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Fair & Lovely products are suitable for all skin types and are not known to have any side effects.
However in case of specialised skin condition or any special skin treatments, it is recommended to consult a dermatologist.
Unilever technology doesn't use any kind of harsh skin bleaches or harmful chemicals such as hydroquinone & mercury. Our patented technology has a long history of safe marketing world-wide, without adverse effects. |
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If one has a sensitive skin, can we still use fairness cream? |
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Yes it should be fine. In case of extra sensitive skin, it is best to check with a dermatologist before hand. |
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Is Fair & Lovely gentle enough to be used everyday? |
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Yes. Absolutely. Fair & Lovely has been tested & developed for everyday use |
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Does Fair & Lovely work even below the epidermal layer of the skin? |
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No. Our formulations are designed to deliver benefits within and on the surface of the epidermis. |
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What are the do's and don't of using your fairness cream? At what time of the day should it be used? How many times a day? |
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For best results, as advised on the back of packs of our products, these should be used 2 times a day preferably after washing the face so as to ensure that dirt, dust and grime are removed from the skin prior to applying the product. |
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What is the maximum time limit that Fair & Lovely should be used? What may be the side effects of using it beyond the advisable limit? |
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Our products are formulated as cosmetics, which means, they can be used regularly and safely as directed on the pack. All the ingredients of our formulations including Niacinamide, sunscreens and even the materials used for the base are all widely used in personal care products globally and approved by agencies like the BIS (Bureau of Indian Standards) , EU (European Union), US-FDA (United States-Food & Drug Administration) and listed in CTFA [Cosmetics Toiletries and Fragrance Association] and other Cosmetic reference literatures. The safety of Niacinamide in cosmetic products has also been reviewed by the Cosmetic Ingredient Review (CIR) Expert Panel in the USA (2005) which concluded that Niacinamide was safe as used in current marketed cosmetics. The use of Niacinamide by Unilever Fair & Lovely is within this standard. |
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Can Fair & Lovely cure a major pigmentation of the skin, or it can just heal a minor photo damage? |
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Fair & Lovely is a cosmetic product. Cosmetic products are not intended for treatment or cure of a medical condition on skin.
Our technology is cosmetic in nature and is not intended for 'treatment' of a medical problem such as hyper-pigmentation. Our products deliver a perceivable skin lightening to the consumers and help address other skin issues (such as sun related darkening, oily look, rough appearance) which are all deterrent to perceiving fairness. We have specific products (i.e. our Anti marks range) which have been specially formulated to be effective on transient skin factors such as under-eye dark circles and post-inflammatory hyper-pigmentation (marks left behind by pimples etc.). However, all of these are transient issues and not any medical problem such as hyper-pigmentation disorder.
The benefits given by our technology/products are reversible (i.e. once the product application is discontinued, the consumer will revert back to their initial color/skin state within a few weeks. This is what makes our technology safe and unique.
The ingredients, actives and our products have been rigorously safety tested and there is adequate literature evidence available on all the ingredients used in our formulation in terms of their safety. The fact that we have been in the market of over 30 countries since the late 70's is a testament to our safety and efficacy. |
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Can Fair & Lovely give one back his/her original, under-the-sleeve color? Or can it make anyone fairer than the original complexion? |
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Fair & Lovely is a cosmetic product. It is not possible for any cosmetic to make anyone fairer than their original complexion (i.e. the color their skin was at the time of their birth). The cosmetic products deliver benefits, which are noticeable to the consumers and help address concerns on sun-exposure related darkening, oily and rough appearance. The benefits delivered by our technology/products are reversible (i.e. once the product application is discontinued, the consumer will revert back to their initial color/skin state within a few weeks. The extent of the efficacy of our cream varies from person to person as well. |
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How much time does the cream take to get soaked in skin? |
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The cream gets absorbed into the skin as soon as you rub it in gently.
Most Fair & Lovely products are formulated to act fast on the skin & to avoid leaving an oily look. |
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Can Fair & Lovely be used by children whose age is below 10 years? |
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While each Fair & Lovely product is tested to be completely safe, it has not been specifically developed for children. |
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Can Fair & Lovely be used on the face as well as the body? |
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Fair & Lovely has been tested & developed specifically to deliver fairness to the skin on the face.
It can be tried on the other parts of your body skin in consultation. It will definitely not harm. But we can't guarantee any results. |
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Will Fair & Lovely leave a greasy film on my skin? |
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No. It is designed in way that it is quickly absorbed into the skin.
One of the strong features of Fair & Lovely products is that it based on a non-greasy formulation |
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How light does Fair & Lovely turn the skin and how long does it take? |
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Each person's skin is unique. The extent to which Fair & Lovely products will lighten depends on the biologiocal build up of that individual's skin. Fair & Lovely ensures visible radiant fairness for each skin type, This may take 4-6 weeks depending on the Fair & Lovely product you are using.
Fair & Lovely uses a synergistic combination of globally tested fairness ingredients & skin protection actives to gently & reversibly lighten the skin. In addition the skin quality is improved to give a lasting glow. |
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Is the effect of skin lightening permanent? |
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No. The effect is reversible. The skin will return to its original tone in a few weeks, once you discontinue to use the product. In fact this is one of the key safety attributes in all our products. |
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Some people experience darkening of skin after using fairness creams. Will a Fair & Lovely product also do the same? |
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This happens only when one uses cheap & unsafe skin lightening products that contain harmful ingredients like hydroquinone, bleach, steroids, mercury, etc. Fair & Lovely range do not contain any of these harmful ingredients, hence Fair & Lovely will keep your skin in safe condition. |
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